Business Strategy Essay Example | Topics and Well Written Essays - 3750 words

Business Strategy - Essay Example The paper will also highlight how the organisation has implemented its proposed strategies for the long term sustainability. At the same time, it will also recommend appropriate strategies for the Unilever with the aim of enhancing the competitive advantage in the global market.     Ã‚  As the discussion stresses  unilever is a public limited company, which is operating its business function in the consumer goods market. The organisation was established in the year 1929 in collaboration with Dutch organisation Lever Brothers. The organisation has become globally renowned due to exceptional brand image along with its end number of products. At the same time, Unilever has also gained goodwill from global market place due to its high quality products and services to its consumers throughout the world. Over the years, organisation has been operating its business operations in more than 190 countries. The organisation has also listed its name in the London Stock Exchange in ‘F TSE 100 Index’ constituent. At the same time, the organisation has also committed to ensure its sustainability and maintained competitive advantage in the global market through providing priority to its consumers and their changing demands.  Unilever always keep its focus towards children and farmers for better profitability and operations. Likewise, organisation has also considered healthcare related aspects in order to establish a better future.